Advertise with Googlier.com Blog Archives - 5 Star Communications https://www.5starcom.ca/blog/ Providing big-business experience with boutique-style, personalized service. Mon, 09 Jun 2025 11:36:05 +0000 en-CA hourly 1 https://wordpress.org/?v=7.1.4 https://www.5starcom.ca/wp-content/uploads/2022/03/5starcom-150x150.webp Blog Archives - 5 Star Communications https://www.5starcom.ca/blog/ 32 32 Un congrès des plus rassembleurs pour l’industrie du ski de l’est du Canada https://www.5starcom.ca/un-congres-des-plus-rassembleurs-pour-lindustrie-du-ski-de-lest-du-canada/ https://www.5starcom.ca/un-congres-des-plus-rassembleurs-pour-lindustrie-du-ski-de-lest-du-canada/#respond Fri, 30 May 2025 16:41:46 +0000 https://www.5starcom.ca/?p=1444 L’édition 2025 du Congrès et Salon commercial des stations de ski de l’Est du Canada* a accueilli cette semaine un nombre record de 560 participants au centre de congrès du Hilton Lac-Leamy à Gatineau. Sous le thème « La montagne : moteur de bien-être, de durabilité et d’avenir », l’événement a rassemblé les professionnels des stations de ski du Québec, de […]

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Présentation des résultats et approches nouvelle clientèle de skieurs – photo de Marie-Piere Belisle-Kennedy

L’édition 2025 du Congrès et Salon commercial des stations de ski de l’Est du Canada* a accueilli cette semaine un nombre record de 560 participants au centre de congrès du Hilton Lac-Leamy à Gatineau. Sous le thème « La montagne : moteur de bien-être, de durabilité et d’avenir », l’événement a rassemblé les professionnels des stations de ski du Québec, de l’Ontario et des provinces Maritimes pour aborder les enjeux cruciaux de demain : expérience client, innovation, intelligence artificielle et développement durable. 

Le Congrès s’est conclu par le dévoilement des résultats de l’Étude économique et financière 2024-2025 des stations de ski, menée par MCE Conseils, qui dresse un bilan positif d’une industrie en pleine résilience.

Hausse marquée de la fréquentation et des revenus

Les stations ont enregistré un total de 6,231 millions de jours-ski, une hausse de 4% par rapport à l’an dernier. Cette fréquentation accrue a permis à l’industrie d’atteindre des revenus de billetterie de 242 M$, soit le plus haut sommet enregistré dans cette catégorie de revenus dans l’histoire de l’industrie au Québec.

Portrait régional contrasté

Certaines régions ont connu des hausses de fréquentation remarquables :

– Outaouais : +14 % (406 000 jours-ski)
– Est du Québec : + 7 % (313,000 jours-ski)
– Lanaudière : +6 % (406,000 jours-ski)

Au total, les trois principales régions (Laurentides, Estrie, Capitale-Nationale) ont généré 72,5 % de la fréquentation totale et elles ont connu des hausses respectives de leur achalandage de 2, 4 et 2 %.

Fait à noter, la vente de billets journaliers a connu une hausse fulgurante de 18 % la saison dernière cumulant des revenus de 134 M$. Toutefois, les ventes d’abonnements de saison ont enregistré un léger recul de 4,5 % Les écoles de glisse ont également progressé (+15 %), atteignant 31,1 M$, tandis que les revenus estivaux ont reculé de 11,9 %.

Une saison météo en deux temps

Le début de saison a été retardé dans 55 % des stations (en moyenne 11 jours), mais février et mars ont permis un fort rebond grâce à d’importantes chutes de neige, notamment la « tempête du siècle » de février. Le 18 janvier 2025 a été identifié comme la journée la plus achalandée de la saison.

Un congrès mobilisateur pour l’avenir

Au-delà des résultats, le retour du Congrès et salon commercial des stations de ski de l’Est du Canada a été un moment fort pour l’industrie. Les conférences, panels et ateliers ont généré des échanges riches sur l’avenir de la montagne. Cette édition a clairement démontré que la collaboration et le partage de savoir-faire sont au cœur du développement durable du ski dans l’Est du Canada.

« Avec les données dévoilées lors du congrès, nous sommes particulièrement fiers de constater à quel point les efforts déployés par les gestionnaires des stations de ski ont porté fruit. Ces résultats démontrent toute la vigueur de l’industrie du ski et le potentiel de croissance du tourisme hivernal au Québec.  Il ne fait aucun doute que les stations agissent comme des vecteurs puissants d’économie pour les communautés, contribuant concrètement à la vitalité des régions du Québec et de tout l’Est du Canada. C’est une belle preuve que notre industrie est bien vivante, enracinée, et résolument engagée vers un avenir durable.», souligne Yves Juneau, président-directeur général de l’ASSQ.

Prix d’Excellence 2025 : souligner le leadership, l’innovation et l’engagement

Les Prix d’Excellence ont mis en lumière les initiatives les plus remarquables du milieu. En voici les récipiendaires :

Initiatives écoresponsables et durables — Station Mont Tremblant 
Développement de nouveaux skieurs — Station Mont Tremblant 

Engagement communautaire — Mont Bellevue
Gestionnaire de la relève — Nicolas Fortier, Ski Mont Blanc 
Prix Pour l’amour du ski — Mont Gleason : Remis à la station ayant obtenu le plus haut taux de satisfaction selon les skieurs et planchistes.
Hommage Réal-Boulanger — Claude Péloquin, Directeur Général de Bromont, montagne d’expériences 

Hommage Réal-Boulanger — Claude Péloquin
Hommage Réal-Boulanger — Claude Péloquin Justine Péloquin (fille), Gabriel Péloquin (fils), Anne-Marie Matecic (conjointe), Claude Péloquin, Vice-président et Directeur général Bromont, montagne d’expériences et Jean-Michel Ryan, président du conseil d’administration de l’ASSQ et président-directeur général du Mont SUTTON.

*Le congrès 2025 de l’Association des stations de ski du Québec (ASSQ) fut réalisé en collaboration avec l’Ontario Snow Resorts Association (OSRA) et l’Association des stations de ski de l’Atlantique (ASRA). Il a réuni des représentants de 50 stations du Québec, 19 de l’Ontario et 7 des provinces maritimes en plus de plusieurs entreprises fournisseurs de l’industrie.

Source et crédit photos : ASSQ – Association des stations de ski du Québec

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EQUALITY ON PISTE – ÉGALITÉ SUR PISTE https://www.5starcom.ca/egalite-sur-piste-equality-on-piste/ Mon, 03 Mar 2025 18:35:58 +0000 https://www.5starcom.ca/?p=1438 Marie-Piere (MP) Belisle-Kennedy EQUALITY ON PISTE  by Marie-Piere Belisle-Kennedy Published in Ski Canada Magazine, winter 2025 At a recent convention in Mont-Tremblant, the Canadian Ski Instructors’ Alliance (CSIA) confirmed its national bursary funding, not only to help ski pros pay for ongoing technical and teaching training, but to challenge the significant gender gap among ski […]

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Marie-Piere (MP) Belisle-Kennedy

EQUALITY ON PISTE 

by Marie-Piere Belisle-Kennedy

Published in Ski Canada Magazine, winter 2025

At a recent convention in Mont-Tremblant, the Canadian Ski Instructors’ Alliance (CSIA) confirmed its national bursary funding, not only to help ski pros pay for ongoing technical and teaching training, but to challenge the significant gender gap among ski pros across Canada. 

Current data reveals Level 3- and Level 4-certified ski pros are 80 and 88 percent male, respectively. The aim is to encourage more ski instructors to achieve specialty training by awarding equal access to financial assistance for both men and women. The Alliance has also committed to driving diversity and inclusion efforts, creating opportunities for underrepresented groups to flourish in ski teaching. 

Leading the charge for CSIA Quebec is Caroline Hupé, committed to retention, skill building and championing gender equity on the slopes. She and fellow national leaders are behind new programs and special committees, like Women in Skiing (WIS), which offers community, conferences and confidence building to women ski pros. WIS is hosting professional development events in March around Women’s Day as well as a western summit in April and is expanding its advocacy through social media videos and peer-to-peer mentorship opportunities. For Hupé, it’s all about fostering community and pride of belonging, as well as inspiring growth and ensuring everyone feels empowered to contribute. “Come ski with us is our theme,” she says, noting that their aim is to “create a movement of women in skiing.” 

ÉGALITÉ SUR LES PISTES

Version française de l’article paru originalement en anglais dans le magazine SKI CANADA de février 2025. (Tous droits d’auteur réservés)

Sur la photo Courtoise AMSC/CSIA parue avec notre article dans l’édition du Ski Canada Magazine de février 2025 : Un groupe de monitrices participant au dernier congrès WIS au Mont Ste-Anne. En arrière de gauche à droite : Louise Rice, Chantal Ruel, Anne-Sophie Monarque, Alexandra Poulin et Stéphanie Poissant. En avant: Caroline Hupé, Alexandra Beaulieu, et Caroline Pagé.

 Par Marie-Piere Belisle-Kennedy 

Lors de son congrès annuel tenu à Mont-Tremblant, l’Alliance des moniteurs de ski du Canada (AMSC) a confirmé le programme de bourses avec comme objectif non seulement d’aider les professionnels du ski à couvrir les frais de leur formation continue, mais aussi de remédier aux disparités importantes entre le nombre de monitrices et de moniteurs de ski de niveaux supérieurs à travers le Canada.

Les données actuelles révèlent que les pros certifiés aux niveaux 3 et 4 sont des hommes à 80 % et 88 % respectivement. Le but est d’encourager davantage de femmes à profiter de formation spécialisée en favorisant l’égalité d’accès à l’aide financière pour le nombre de femmes et les hommes. L’Alliance s’est également engagée à stimuler les efforts en matière de diversité et d’inclusion en créant des occasions favorables pour que les groupes sous-représentés puissent s’épanouir dans l’enseignement du ski.

Caroline Hupé, la présidente de l’AMSC Québec est aux premiers rangs par son engagement envers la rétention des moniteurs et monitrices dans l’organisme, le développement des compétences et la promotion de l’égalité dans les écoles de glisse. Elle et d’autres dirigeants de régions ainsi qu’au niveau national soutiennent activement des comités comme Le ski au féminin/Women in Skiing (WIS) qui offre aux monitrices de ski des conférences, des initiatives de renforcement de la confiance en soi et le sentiment d’appartenance à une communauté.

Le comité national de Ski au féminin/ WIS, formé de plusieurs monitrices bénévoles à travers le pays, organise des évènements de perfectionnement professionnel à l’occasion de la Journée internationale des femmes le 8 mars, et un congrès dans l’Ouest canadien (Banff, AB) en avril 2025, (alternance est/ouest) tout en redoublant ses efforts de sensibilisation à l’aide de vidéos sur les médias sociaux et d’occasions de mentorat entre pairs. Pour Caroline Hupé, il s’agit avant tout de favoriser la création d’une vraie communauté, la fierté d’appartenance, en plus de stimuler la croissance et de veiller à amener chacune des participantes à apporter sa contribution. Le slogan de WIS, Come ski with us, et en français « Viens skier avec nous/ou Viens skier avec moi », souligne l’objectif premier de création d’un mouvement pour les femmes au sein de l’industrie du ski, marrainé par l’Alliance.

La présidente de L’Alliance des moniteurs de ski du Canada – AMSC QUÉBEC, Caroline Hupé. Crédit photo Gary Yee.
as published in SKI CANADA Magazine of Winter 2025, EQUALITY ON PISTE and interview with CSIA leaders by Marie-Piere Belisle-Kennedy, freelance ski journalist.

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REV UP! Sign up for adult ski camps https://www.5starcom.ca/rev-up/ Tue, 05 Nov 2024 09:43:05 +0000 https://www.5starcom.ca/?p=1282 THIS SEASON, LEVEL UP YOUR ALL TERRAIN SKILLS WITH THE PROS AT THESE TOP SKI CAMPS Article first featured in print Ski Canada magazine, BUYERS GUIDE ISSUE 53.2 fall 2024 (copyrights) Author: Marie-Piere Belisle-Kennedy Ski Canada regular contributor and freelance writer Winter 2025 adult ski camps with elite coaches That one time at (ski) camp… […]

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THIS SEASON, LEVEL UP YOUR ALL TERRAIN SKILLS WITH THE PROS AT THESE TOP SKI CAMPS

Article first featured in print Ski Canada magazine, BUYERS GUIDE ISSUE 53.2 fall 2024 (copyrights)

Author: Marie-Piere Belisle-Kennedy Ski Canada regular contributor and freelance writer

Winter 2025 adult ski camps with elite coaches

That one time at (ski) camp… that changed everything? If you’ve been delaying your dream ski trip yet again because you’re worried about keeping up with friends, it’s time to fix that! Multi-day specialty ski camps for adults across Canada are designed to help you conquer your fears and boost your skills with the very top level 4 ski instructors, course conductors and very experienced backcountry guides who know how to get you there. These camps cater to all levels and help you break free from old habits quickly.

One great option is the Turnstyle Maritimes Masters Ski Camps, led by Nathan Reece and his team of elite coaches. These 3-day camps, with a 6-to-1 student-to-pro ratio, personalized video analysis and daily debriefings, are the ideal reset for east coast skiers. For the 2025 season, camps will be held at Val d’Irene (Amqui) in Quebec in January, and Ski Wentworth in Nova Scotia in February. Considered a steal, these multi-day programs are under $500 and offer discounts on lift tickets and lodging. Enjoy debriefings and extra tips with trivia prizes, live entertainment, group dinners, new ski demos, and priceless guidance from top pros. Nathan Reece is joined by renowned top CSIA course conductors like JP Lalonde, Nick Pratt and Ron Betts, to name a few. Attendees are grouped by ability and goals for maximum efficiency, with plenty of time for social at après! Technique improvement guaranteed. 

For info and to register, www.Mastersmaritimes.com.

Coach Nathan Reece Turnstyle Maritime Masters,
Jeff Cooke Photography
Ski Canada magazine article cover photo courtesy of Rippin Chix ski camps, photographer Sophia Ferraro, Journeyman, BC, Canada

The amazing vibes at Rippin Chix big mountain ski camps have empowered countless female skiers to tackle challenging terrain with confidence. Co-owners and freeride pros Meredith Eades and Susan Medville offer top-tier instruction in manageable steps. These camps are for strong intermediates and up who want to feel safer and boost technical skills in more challenging terrain. Upcoming backcountry, resort or cat skiing camps will be held in stunning locations like Whistler, Whitewater, and in Alta, Utah. Go from Heck no… to Oh Heck, yes! in a fostering environment where like-minded female friends bond for life. 

For the detailed camp calendar, www.rippinchix.com.

This is your year!

Rippin Chix women-only coaching will get you to overcome your limiting fears safely

Read more at Ski Canada Magazine

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Raising World Cup champions – ski moms for the win https://www.5starcom.ca/raising-world-cup-champions-ski-moms-for-the-win/ Thu, 18 Jan 2024 09:07:05 +0000 https://www.5starcom.ca/?p=1182 Writer Marie-Piere Belisle-Kennedy sat down with champion James Crawford (Jack), his mom Laurel Scott Crawford, and champion Valerie Grenier and her mom Nathalie Bourdon-Grenier in order to learn more what contributed to their success. Note: Parts of this interview were previously published in the fall 2023 issue of Ski Canada Magazine.

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– by Marie-Piere Belisle-Kennedy

Celebrating Canada’s victorious alpine racing season is a family affair for our crowned World Cup winners, like James “Jack” Crawford and Valérie Grenier. What they have accomplished is what young ski racers dream about as they devote long hours of training while parents cheer on. Raising kids in high performance sports involves a lot of time, money and sacrifices. We reached out to their proud supportive ski moms to discuss what it takes to raise world champs and manage life as a family.

Writer Marie-Piere Belisle-Kennedy sat down with champion James Crawford (Jack), his mom Laurel Scott Crawford, and champion Valerie Grenier and her mom Nathalie Bourdon-Grenier in order to learn more what contributed to their success. Note: Parts of this interview were previously published in the fall 2023 issue of Ski Canada Magazine.

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The return of the Caribou Cup in Tremblant! https://www.5starcom.ca/the-return-of-the-caribou-cup-in-tremblant/ Mon, 21 Mar 2022 16:55:33 +0000 https://www.5starcom.ca/?p=1153 25th edition of the Caribou CupThe legendary slush cup! By Marie-Piere Belisle-Kennedy, ski journalist It’s five am, and even though registrations won’t start until 9, participants (age 18 and over) are already lined up outside Le P’tit Caribou bar in Tremblant to secure their bibs and be amongst the limited number of keen participants for […]

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25th edition of the Caribou Cup
The legendary slush cup!

By Marie-Piere Belisle-Kennedy, ski journalist

It’s five am, and even though registrations won’t start until 9, participants (age 18 and over) are already lined up outside Le P’tit Caribou bar in Tremblant to secure their bibs and be amongst the limited number of keen participants for the slush cup race starting around noon. The reason being that the maximum is most often reached a few minutes after opening!

The annual Caribou Cup is an exciting event not to be missed. The goal is to don your best costumes and head down the course on skis or snowboard (we have even seen a brave mascot on a sit-ski!) with enough speed to manage to cross the 100-foot-long pond at the base of the Flying Mile run. Joshua Wilson, organizer and co-owner of the P’tit Caribou confirms, “There are great prizes to be won and we’re planning fun surprises for this 25th edition!” A very entertaining outdoor event for all with a live band, DJ, pyrotechnics and more! Of course the highlight is the celebration until the wee hours at the bar of the same name.
Huge crowds always turn out for this spring ritual, where the participants often splash the spectators as they fly by! New this year! Half time show with Live Band , One Love Project and cheer the racers as some try to run across the pool on floating mattresses! Sign up on site.



Originally scheduled for April 2020…
the 25th party is set for April 9, 2022!!

See the schedule https://www.tremblant.ca/things-to-do/events/caribou-cup

Pictures courtesy of Tremblant and Ptit Caribou, and Gary Yee.

Caribou Cup is an annual tradition in Tremblant spring skiing not to be missed

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Where are they now? Post-retirement these top skiers are still thriving https://www.5starcom.ca/where-are-they-now-post-retirement-these-top-skiers-are-still-thriving/ Fri, 02 Oct 2020 20:25:13 +0000 http://5starcom.ca/blog/?p=565 It was an honour to be asked to interview so many great world class skiers over the years, especially getting to hear first-hand their own feelings when came time to retire from international competition and its demanding schedule and high toll on the body and the mind. Published in September 2020 in Ski Canada Magazine […]

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It was an honour to be asked to interview so many great world class skiers over the years, especially getting to hear first-hand their own feelings when came time to retire from international competition and its demanding schedule and high toll on the body and the mind. Published in September 2020 in Ski Canada Magazine popular Gear Test and Buyers’ Guide – enjoy this piece of a top 10 of Canadian royalty. #AlexBilodeau #MelTurgeon #DaveIrwin #MaximeDufourLapointe #MPPréfontaine #LucieLaroche #RobBoyd #LarisaYurkiv #JanHudec #PandaHaus
all rights reserved, skicanadamag.com and author Marie-Piere Belisle-Kennedy. Photos used with permission.

 

Where are they now?

 

ALEXANDRE BILODEAU

His illustrious career as a moguls freestyle skier earned him a gold medal at the Vancouver 2010 Olympics and again at Sochi in 2014, plus multiple World Championships and World Cup wins. After retiring from competition in 2014, Alex Bilodeau completed his degree in accounting with a CPA designation from Concordia University, and went on to work first for KPMG and is now an investment associate with Walter Capital Partners in Montreal.

“I think it’s important to get involved and to give back, since I consider that I’ve received a lot from my sport as much as in my professional career now,” said Bilodeau. “I’m involved with Special Olympics Quebec and Children’s Healthcare Canada, among many others.”

Bilodeau enjoys wine-tasting and the foodie scene in Montreal, running, biking, skiing, ski-touring, hockey, parachuting and diving.

DAVE IRWIN

Downhill ski racer, original member of the Crazy Canucks, two-time Olympian and World Cup downhill winner, Dave Irwin was responsible for ending Franz Kammer’s year-and-a-half-long domination atop the podium at Schladming, Austria, in 1975.

After launching a ski-related souvenir business, he is now retired but still active as an ambassador of Alchemy of Ride, the apparel line by wife and artist, Lynne Harrison. They live in Canmore, Alberta, where Irwin enjoys gardening, cycling and, of course, skiing at nearby Sunshine Village.

Irwin suffered serious head trauma in 2001 when he hit his head in a ski cross training run that compounded previous concussions. Along the road to recovery, Irwin has used his platform to bring awareness and raise funds for brain injury and concussion prevention through many events.

MÉLANIE TURGEON

Alpine ski racer Mélanie Turgeon won the Downhill World Championship at St. Moritz in 2003, and in 2001 was a World Cup double medallist in Austria on the same day, winning bronze in downhill in the morning and silver in super-G that afternoon. She retired from competitive skiing in 2005.

Turgeon admits she initially suffered from depression post ski career. She became certified in NLP (neuro-linguistic programming) and shared her lessons of perseverance as a speaker for groups and schools. Growing up a Mont-Sainte-Anne racer, Turgeon slowed down in retirement long enough to become a real estate agent in the Tremblant area, and most recently found happiness building homes with her partner, Marc Nadeau, for MNad Construction. She is a trained carpenter and project manager.

“I needed some time to forge a new identity beyond the ski world, to rediscover the things that fuelled me, like that desire to build and create.”

MAXIME DUFOUR-LAPOINTE

Maxime who, along with sisters Justine and Chloé, competed at the 2014 Sochi Olympics in the moguls event. The three sisters later swept the World Cup podium on home soil in Val St-Come, Quebec, in 2016 with Maxime taking bronze.

She retired in 2018 to pursue her dream of going to medical school. With her first year now completed, her strong interest in orthopaedics will help to “keep a tie to the sports world.”

Maxime and her sisters launched Tissées Serrées, a line of winter apparel and accessories, and she’s involved in charities that promote health and an active way of life for young girls.

MARIE-PIER PRÉFONTAINE

National alpine ski team member Marie-Pier was a super-G and GS specialist. Prior to her retirement in 2016, she competed in two Olympics, four World Championships and multiple World Cup events.

Marie-Pier launched her side business while on the World Cup circuit, making stylish neck warmers that her teammates and international skiers such as Lara Gut bought and proudly wore. Later she promoted healthy popsicles under brand name Le Pop Stop. She is now a pro freeskier and brand ambassador for Helly Hansen, Shred, Dynastar and GoPro. She coaches friend and ski racer Mikaela Tommy independently on the circuit, and also coaches at private ski camps.

Besides hitting the Saudan Couloir Ski Race Extreme podium and mountain-biking with the big boys in Whistler, Marie-Pier is taking flying lessons to obtain her pilot licence.

LUCIE LAROCHE

Known as the racing sister of her freestyle high-flying Laroche brothers (Yves, Philippe, Alain and Dominique of the Quebec Air Force), Lucie Laroche competed on the World Cup circuit and in the 1988 Calgary and 1992 Albertville Olympics.

After 20 years in Toronto, Laroche is back in her hometown of Lac Beauport. She is a financial controller for a private company in Quebec, and also serves as Lac Beauport city councillor.

“Life is great and I can truly enjoy all my favourite activities such as biking, hiking, paddle boarding, skating and, of course, skiing with my spouse and kids.”

CARY MULLEN

Alpine skier, two-time Olympian at Albertville and Lillehammer, and multiple World Cup podiums, Cary Mullen is also known for once holding the World Downhill Speed Record, 151 kph in Kitzbühel, Austria.

As an international resort developer, his project is far from snow: after scouting 15 different countries he chose to build a beachfront resort in Mexico called Vivo Resorts. He’s also a motivational speaker and author of How to Win: Achieving Your Goals in Extreme Conditions.

Charity and community are at the heart of it all. “I started a foundation in Mexico eight years ago,” says Mullen. “We support schools, kids and elderly healthcare, a local orphanage and a local turtle sanctuary, helping 450,000 baby sea turtles. Our passion at Vivo is to create beautiful spaces where joy, great relationships and better health happen more often.”

LARISA YURKIW

After being dropped from the national team following the 2012-13 season, Larisa Yurkiw created Team Larisa Racing, hired her own coach and successfully raised funds from sponsors needed to compete outside of Alpine Canada. By 2016 she was ranked 3rd overall in women’s World Cup downhill. Factoring in injuries, she decided to retire from competition that year to pursue an MBA. Yurkiw is now a Chestnut Park real estate sales representative in Collingwood, Ontario.

ROB BOYD

As a member of the national ski team for 12 years, Rob Boyd had three World Cup downhill wins, and qualified for three Olympics (1988, 1992 and 1994) and six World Championships. He is best known for his 1989 World Cup downhill gold in his hometown of Whistler, and in 2000 he was inducted into the Canadian Ski Hall of Fame.

Never too far from the ski hill, Boyd was coach of the Canadian women’s Olympic speed team from 2004-10 and head coach of the Whistler Mountain Ski Club. He is now a real estate broker with Engel & Volker in Whistler, where he lives with his family

JAN HUDEC

Along with multiple World Cup podiums, including a gold at Lake Louise, and a downhill silver at the 2007 World Championships, Jan Hudec also won an Olympic bronze medal in super-G at the 2014 Sochi Winter Games. It was the first Olympic medal for Canada in men’s alpine skiing in 20 years.

Having fled the Czech Republic as a toddler with his parents, who moved the family to Alberta, Hudec still holds dual citizenship. For his final competitive season, he raced with the Czech Republic ski team at the 2018 PyeongChang Winter Games.

He later set up PandaHAUS and various sports apps to support amateur athletes. Multitalented, Hudec is an accomplished drummer who rocks the house with his band, Masters of Disaster, at parties such as the 80th Kitz Legends Night last winter in Kitzbühel. He’s also a ski coach, business entrepreneur, Harley-Davidson ambassador and amateur racecar driver.

from Buyer’s Guide 2021 issue

Where are they now?

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Will work for Powder – earn your turns in the Chic Chocs https://www.5starcom.ca/will-work-for-powder-earn-your-turns-in-the-chic-chocs/ Sat, 29 Aug 2020 19:09:47 +0000 http://5starcom.ca/blog/?p=563 The most celebrated powder stash in eastern Canada has no cellular phone towers or lift service. The only high-speed quads you’ll ?nd in Gaspésie’s Chic-Chocs are ?xed to the front of your thighs. For the classic eastern alpine touring experience, climbing or switchbacking the mountain with skins on lets you truly appreciate every descent you […]

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The most celebrated powder stash in eastern Canada has no cellular phone towers or lift service. The only high-speed quads you’ll ?nd in Gaspésie’s Chic-Chocs are ?xed to the front of your thighs. For the classic eastern alpine touring experience, climbing or switchbacking the mountain with skins on lets you truly appreciate every descent you will later enjoy. And by the end of your trip, those quads will feel pretty much detachable as well.

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My friend Manon Bourbonnais and I decided it was time for a girls’ ski week late March of last year, and the best snow this side of the Rockies was still hidden a few hours away in the Gaspé Peninsula. Leaving from the Montreal airport with little luggage since we’d learned that all the gear would be provided on-site, we took a two-hour flight to Mont-Joli in a Dash 8. From there Marika, our host, drove us to the Gîte du Mont Albert, where we would stay for the night. Feeling excited by the breathtaking scenery, we decided to make the most of this beautiful spring day and venture out on a short outback ski hike. After our guide, Sylvie, trained us in the use of our safety gear, including an avalanche transceiver, probe and shovel, she joined us on the outing.

We began the three-km ascent up Hog’s Back Mountain near the lodge. The wind hit us pretty hard as we approached the summit, and although it was March, we quickly donned our shells and face warmers. The view from the top was astonishing—at least it was according to my camera since I could barely see through my fogged-up glasses from all the heavy breathing. Finally, we skied down in about half an hour, which was bliss. Even though it had rained earlier that week, we still had a good 15 cm of powder on top of the crust.

On day two, we decided to get an early start. We cross-country skied up for five km to the Serpentine mountain hut, thankful for the added “skin” traction on the uphill climb which seemed to go on forever. To ease our whining, the Gîte had prepared us a delicious lunch, which we enjoyed in the on-mountain shelter while warming our toes by the woodstove. Visions of the sauna danced in my head, so I let Manon and her legs of steel take on a more challenging run with our guide while I made my way back to base camp.

By the third day, we moved on to the best-kept secret of the region. The Chic-Chocs Mountain Lodge required an additional threehour trip, but the secluded haven surrounded by endless mountains and virgin forests was well worth it. The level of service experienced was remarkable; as our gregarious group pulled in, the entire staff greeted us outside with bells ringing—quite literally! The chef offered us large thermoses of coffee, tea, chicken broth and hot chocolate for the trek, and we were invited to sneak into the kitchen anytime for refi lls. A snowshoe outing not to be missed is the trail leading up to the striking Hélène waterfalls.

What truly impressed us most was the fact that there is still a place out there where the honour system is in full effect. We helped ourselves to pretty much everything, including drinks at the bar, writing down our finds on a piece of paper to tally up at the end of the trip. We wrote our names on our chosen bottle of wine, and kept it conveniently tucked away for the next night. That far away from civilization no one is going anywhere, so it’s a perfect environment to trust your comrades. Dinners are hosted “Italian family style,” passing around the big dishes of gourmet food and talking loudly across the huge table. Head chef David Boucher sat down to eat with the guests and guides every night, so we knew we were safe.

These talented cooks are destined for greatness. The dinner menu included salmon with ginger granité and sesame oil salad, roast duck, morel and truffl e oil sauce, mashed celery root, asparagus and green beans with wild rice—there are also caribou or vegetarian options every night. For dessert, we dove into the homemade cinnamon ice cream and apple streusel cake. The beauty of working so hard for your runs is that you get to eat as much as you want without feeling the least bit guilty! As we planned our hikes for the next day, we requested a hearty boxed lunch with heavenly homemade granola bars. The chef will happily share all his recipes—if he remembers them!

As for nightlife? Unless you ride a moose to the nearest town (Ste-Anne des Monts is 2.5 hours away by snow coach—there is no car access), you pretty much learn to slow down and enjoy a good game of cards, read a book by the towering four-sided fireplace or, in our case, play charades while trying to teach the 14 international guests (the lodge can accommodate up to 36 guests) the colourful local language. As native Quebecers, we served as interpreters all week for the other guests, but most employees get by in English just fi ne. Most nights we were in bed by 9:30 p.m. after a full and rewarding day.

The following morning four of us decided to go skiing on this picture-perfect day toward Mount 780, named for its elevation above sea level. Being from the east (or the “heast” as Yann our guide would say, a true Gaspésie native), we were in our element on that crust. The afternoon delivered on its promise as Yann led us to Mount Matawees (Mi’kmaq for “porcupine”), where the snow was much fluffier and lighter.

We were chatting happily and snapping pictures until we noticed Yann, our tireless guide, removing layer after layer down to his T-shirt, despite the sub-zero weather. We soon learned that was the signal for “Achtung: Steep climb ahead!” Suddenly all chatter stopped, replaced by the racing of blood through our veins. At this point I missed, for the fi rst time, even the most uncomfortable T-bar.

But despite our throbbing calves, skiing that afternoon made the pain disappear; as we plundered bottomless powder, the kind that easterners only dream of, the slate was clean. Too soon we had to put on our skins and head back to the lodge, where we partook of another amazing feast and evening of relaxation.

On the following morning, we boarded the snow coach (an oversized snowcat or la chenillette) for a 20-minute ride to Le Frère du Nicol-Albert Mountain. On the way, we had to negotiate countless moose running on the tracks; they seemed to be stampeding past each other to get to the nearest watering hole, not unlike patrons in a Tremblant bar on a Saturday night. The surreal scene made us laugh—it was reminiscent of a Moosehead beer ad.

Once our driver dropped us off at the base, we began the switchback climb that took us roughly an hour. Anxious to get some vertical in, our guide announced that we would be the very fi rst to actually ski down the new run on the east side of the mountain. We packed it in after three full runs under sunny skies that day, ending our trip on a memorable high note. I vowed to go back earlier in the season to experience the legendary snowfall, and Manon contemplated leaving everything behind to join their guiding program.

The Chic-Chocs’ French slogan rang true for weeks after we arrived home: Le Chic d’y aller, le Choc d’en revenir, which loosely translates to The Chic is in the coming, the Shock is in the going.

How true!

Chic-Chocs – facts & stats

HIGHEST PEAK: Matawi Mountain: 1,073 metres

LONGEST RUN: 4 km long on Matawi Mountain.

BEST TIME TO VISIT: Early January to late March.

GUIDE QUALIFICATIONS: J-F, the head guide, has more than 21 years of experience and is Level 1 Canadian avalanche certified; all guides are also Sirius certified, with one full-time biologist on staff, Luc. Yann, our guide, has eight years of experience. Guided tours are highly recommended to familiarize yourself with the terrain and learn insiders’ info.

WEATHER: Two factors contribute to the Chic-Choc mountains micro-climate: altitude and its location on the edge of an important mountain range. One snowfall alone brought 90 cm of fresh powder last season. Avalanche danger is lower below subalpine terrain. High winds can be a factor, reaching more than 110 kph last March. Bring lots of warm layers—a cold day could feel more like -30 degrees with the wind chill. That said, the weather has never prevented people from going out since the experienced guides can usually find a sheltered trek. Chic-Chocs avalanche report and snow conditions

COST: Three-, four- and seven-day packages are offered at $295/day rate. The price includes transfers from Cap-Chat, double-occupancy accommodation, meals and snacks, experienced guiding service, and all outdoor gear (boots, poles, skis and skins, snowshoes, even overboots) and safety equipment. Due to the remote location and scheduled activities, bringing children under 10 is not recommended.

MORE INFO: 800/665-3091, Chic Chocs or Chic Chocs Mountain Lodge

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MOGUL STARS of Freestyle Canada: Mikael Kingsbury and Chloé Dufour-Lapointe https://www.5starcom.ca/mogul-stars-of-freestyle-canada-mikael-kingsbury-and-chloe-dufour-lapointe/ Sat, 29 Aug 2020 19:08:33 +0000 http://5starcom.ca/blog/?p=561 Mogul Stars  by Marie-Piere Belisle KennedyDec 9, 2016 2minutes Q&A with Mikaël Kingsbury and Chloé Dufour-Lapointe. When a coveted FIS Crystal Globe lands in Canadian hands for overall season results, it’s kind of a big deal. When both the men’s and ladies’ World Cup mogul champions are from home soil, it’s reason to celebrate.     Ski Canada: Congratulations to […]

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Mogul Stars

 by Marie-Piere Belisle Kennedy

2minutes

Q&A with Mikaël Kingsbury and Chloé Dufour-Lapointe.

When a coveted FIS Crystal Globe lands in Canadian hands for overall season results, it’s kind of a big deal. When both the men’s and ladies’ World Cup mogul champions are from home soil, it’s reason to celebrate.

mogul-600

    Ski Canada: Congratulations to both of you! How did you celebrate those impressive Crystal Globes?

Mikaël Kingsbury: I turned 24 on the 24th of July so this is my lucky year—ha! It was cool to have all my friends over to celebrate. We drank beers from my Globes at home and had a great time.

    Chloé Dufour-Lapointe: I was so excited to finish my season on such a high note. My sisters, our friends and I all went out dancing at the Mayfair bar. Surprisingly, two whole Champagne bottles fit in those Globes, ha!  It was such a special night.

    SC: You both also have a shiny silver Olympic medal from Sochi 2014 in your collection. How are you preparing for PyeongChang 2018?

    MK: Even though I’m happy that I broke so many records, I still have a lot to work on. Being consistent is my trademark, so I train in all kinds of snow conditions, water ramps, trampolines, and I study competition videos. Surrounding yourself with an awesome team of coaches and specialists like B2Ten, that helps a lot.

    CDL: Since I started competing with my older sister Maxime and my younger sister Justine, I never looked back. I hit the gym six days a week for circuit training, practised new jumps recently in Australia, etc. With the Canadian Freestyle Association, I also attend sports psychology seminars.

    SC: What’s your biggest inspiration, your idols?

    MK: The great ski legends I call friends, like Jean-Luc Brassard and Alex Bilodeau.

CDL: Definitely Jennifer Heil, she taught me so much, and also guys like Jean-Luc and many others.

  SC: How do you manage to keep your life-balance?

    MK: I enjoy other sports like playing hockey, tennis, basketball, and also just kidding around with my friends. I wish I could take my dog on the road.

    CDL: I think it’s very important to learn how to unplug and just take a real break. Recovery is so key to making sure we are in the best shape when the season starts.

    SC: What would you like your legacy to be?

    MK: I would like to inspire others and reach my full potential; I still think I have more to achieve and give back to my sport and others. I just love what I do.

    CDL: Young girls need sporty role models, and I’d like to inspire many to be active and live a healthy lifestyle, to be themselves, believe and go for it.

 by MARIE-PIERE BELISLE-KENNEDY in Fall 2016 issue

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WHAT’S NEW AT TREMBLANT WINTER 2018 by Marie-Piere Belisle-Kennedy https://www.5starcom.ca/whats-new-at-tremblant-winter-2018-by-marie-piere-belisle-kennedy/ Sat, 29 Aug 2020 19:07:34 +0000 http://5starcom.ca/blog/?p=559 The post WHAT’S NEW AT TREMBLANT WINTER 2018 by Marie-Piere Belisle-Kennedy appeared first on 5 Star Communications.

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The post WHAT’S NEW AT TREMBLANT WINTER 2018 by Marie-Piere Belisle-Kennedy appeared first on 5 Star Communications.

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Top reasons to attend the Lake Louise AUDI FIS Alpine World Cup! by Marie-Piere Belisle-Kennedy JOIN THE CIRCUS https://www.5starcom.ca/top-reasons-to-attend-the-lake-louise-audi-fis-alpine-world-cup-by-marie-piere-belisle-kennedy-join-the-circus/ Sat, 29 Aug 2020 19:06:28 +0000 http://5starcom.ca/blog/?p=557 Join the Circus  by Marie-Piere Belisle KennedyNov 2, 2017 2minutes Compared to the Alps, where numbers rival rock concerts (Austria’s legendary Streif attracts up to 100,000 spectators), Lake Louise’s Winterstart downhill and super-G World Cup races could be considered an intimate acoustic recital. But it’s also one where you can get up close and personal. So mark your […]

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Join the Circus

 by Marie-Piere Belisle Kennedy

2minutes

Compared to the Alps, where numbers rival rock concerts (Austria’s legendary Streif attracts up to 100,000 spectators), Lake Louise’s Winterstart downhill and super-G World Cup races could be considered an intimate acoustic recital. But it’s also one where you can get up close and personal. So mark your calendar: November 25-26 for the men’s events, and December 1-3 for women’s.

Winterstart
photos: MARIE-PIERE BELISLE-KENNEDY

Still not convinced to start your winter in Louise? Here are our top 10 reasons to join the fun:

  1. Free fan cheering zone at the finish area, the perfect opportunity to meet your ski hero and get his or her autograph on your helmet.
  2. Show your love for Team Canada. This is your last chance to cheer our speed skiers on Canadian soil before the PyeongChang Winter Olympics that begin February 9.
  3. The National Parks access is still free as part of Canada’s 150th celebrations.
  4. Attend the free Bib Draw Party with all athletes and celebrities.
  5. Ski at Louise and enjoy low-season numbers.
  6. Après-ski at the Fairmont Chateau Lake Louise in style: raise a toast at Alpine Social, high-tea at the scenic Lakeview Lounge or go all-out at the Walliser Stube restaurant.
  7. Treat yourself at the Chateau’s spa.
  8. “Go Canada Go” is your password to free lift tickets and lessons for kids 12 and under.
  9. Free shuttles from Banff and Lake Louise, and free parking.
  10. Bragging rights. Join the crew for perks and a jacket when you volunteer for the World Cup.

lakelouisealpineskiworldcup.com or skilouise.com

photo: CHRIS MOSELEY

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