Ashley Franklin

Buy Me a Coffee

Ashley Franklin — Thu, 21 May 2026 19:23:29 +0000

I’m on Buy Me A Coffee! Why? Because I’m trying to overcome overthinking everything (yes, everything). I'm committing to writing for you every Sunday. Whether you want to support my journey with a coffee or just stay for the vibes, I’d love to have you.

The post Buy Me a Coffee appeared first on Ashley Franklin.

Future Implications

Ashley Franklin — Sun, 22 Dec 2024 16:09:39 +0000

Social media is here to stay. I often think of Tom Cruise in The Minority Report when I think of targeted marketing. While that movie is a bit dated, it shows the potential of the future of social media marketing that brands need to embrace to stay relevant in the ever-changing social media landscape. Social... Read more »

The post Future Implications appeared first on Ashley Franklin.

Viral Marketing Initiatives

Ashley Franklin — Sun, 15 Dec 2024 20:14:10 +0000

Lady Luck or Marketing Magic? Going viral is the stuff dreams are made of! It’s too bad the stuff it takes to go viral isn’t easy to pin down. The most fully developed, fine-tuned, and well-executed marketing plan still cannot guarantee that content will see viral success. However, there are a few strategies to use... Read more »

The post Viral Marketing Initiatives appeared first on Ashley Franklin.

Differentiation

Ashley Franklin — Mon, 28 Oct 2024 04:58:27 +0000

And…I’m back with more blog posts that are related to my quest to earn a marketing degree. (Please clap.) I love a good snack, especially if it’s sweet. Therefore, when tasked to compare two companies in the same industry that utilize social media, I’m going for the sweetest and tastiest: Dunkin and Krispy Kreme. Join... Read more »

The post Differentiation appeared first on Ashley Franklin.

Orkut: A Social Media Marketing Case Study

Ashley Franklin — Mon, 23 Sep 2024 06:02:41 +0000

What is Orkut? Orkut is a now defunct social networking site that was the brainchild of Google. Launched in 2004, the site lasted just ten years. Orkut’s popularity was extremely high in Brazilians, who were responsible for 90% of Orkut’s page views. While it didn’t have the longevity of other social networking sites, Orkut did... Read more »

The post Orkut: A Social Media Marketing Case Study appeared first on Ashley Franklin.