Comments for Ashley Franklin

Comment on Weixin: A Social Media Marketing Case Study by Ashley Franklin

Ashley Franklin — Tue, 01 Oct 2024 00:09:03 +0000

Hi Shanice!

Thanks for your kind words. I believe that Weixin made everything look simple. However, it must have taken an observant and dedicated team to stay on top of what the audience wanted–especially with such a large audience.

-Ashley

Comment on Orkut: A Social Media Marketing Case Study by Ashley Franklin

Ashley Franklin — Tue, 01 Oct 2024 00:04:59 +0000

In reply to johnnie young.

Thanks for commenting, Johnnie!I agree that Orkut could’ve continued existing if they’d focused on their strengths. It’s like they were trying to please everyone but ended up failing because their tech could not meet those demands. Like the old saying goes, “You can’t please everyone.”

-Ashley

Comment on Orkut: A Social Media Marketing Case Study by johnnie young

johnnie young — Sun, 29 Sep 2024 08:19:15 +0000

Hi Ashley, you did a great job in your presentation of this information, I like how you identified the strengths that Orkut possessed such as their ability to build community. I believe they could’ve continued to exist if they would focused solely on community building because it would have allowed them to focus more on what they were the best at doing. However, I believe they lost focus because they never channeled their energy at doing what they were the best at doing,

Comment on Weixin: A Social Media Marketing Case Study by Shanice S.

Shanice S. — Fri, 13 Sep 2024 04:25:07 +0000

Hi Ashley!

First, I love your blog theme! Second, I really enjoyed your analysis of Weixin (WeChat) and how its seamless functionality addresses user needs. You highlighted a key aspect of its success—understanding audience behavior and offering a multi-functional, user-friendly app. I agree that its all-in-one platform can inspire marketers globally, though privacy concerns, particularly in markets like the U.S., may limit its adoption. I also loved how you tied this case study to what I believe is one of the greatest marketing advantages—understanding user behavior to drive innovation and retention. Great read!

Comment on Breast Cancer Meme: A Social Media Marketing Case Study by Linda Juarez

Linda Juarez — Mon, 02 Sep 2024 07:12:45 +0000

Hi Ashley,
Your post are always so very cute!
I agree that for a lot of people social media is a place where they can connect with others, speak with others and just overall have fun with others. I also believe that social media is a great place where if you are dealing with something like Breast Cancer, you would be able to join in with others in groups… (I have a friend who just went through a break up. She told me while she was spending a lot of time on Facebook, she found a group of ladies who had gone through the same thing! Like there is a group and these ladies get together once a month, take trips, get together for date nights with one another… mind blowing, I had no clue). While there are tons of things you can do on and or with social media, this is most definitely a great way to bring awareness to breast cancer.
I absolutely enjoyed your post, so very informative and put together. As I think I mentioned to you one time before.. I love the layout and the colors.
Have a great week.
Linda